B-roll is the term used for video and film footage that isn’t part of an interview or scripted scene but instead scenes that offer support and help tell the story.
I’ve never heard it used for stills but it makes sense. During a recent portrait shoot at August eTech, an IT consulting firm, the president wanted more than just headshots and let me wander the office getting images that capture the feel of her staff handling the challenging work of IT support.
She wanted some B-roll. Office lighting isn’t always interesting so strategically placed speedlights do the trick. They are small, portable and when used well, hit the spot. No one even knew I was there.