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Category : Business Photos

01 Oct 2017
NEWARK SKYLINE SEPT 2017

SELLING THE EXPERIENCE

Are you selling features or an experience? I think we all know that our clients want a positive experience from what offer, whether it’s a product or a service. Dranoff Properties is building a high rise, luxury apartment complex just across from NJ Performing Arts Center in Newark with no shortage of features.  It knows how important quality features are to people and it also knows that people want a quality living experience. It is a little early in the […]

29 Sep 2017
STEP AND REPEAT

STEP AND REPEAT

When Habitat for Humanity asked me to shoot its fundraising gala I was happy to learn they would be using a step and repeat banner.  Step and repeats are always an excellent idea for big events.  Not only are they great for branding yourself and getting sponsors they make it fun for guests to get their photos taken.  When it comes to big event, especially fundraisers, it’s important to remember that its the guests who make it successful. I’ve photographed […]

28 Sep 2017
PHOTOGRAPHERS EPHEMERIS

SUNRISE-SUNSET

I wanted to share this great website, called the Photographers Ephemeris.  It easily shows you the position of the sun and moon any time of day for any day of the year.  I discovered this site years ago when a client wanted to take a photo at a certain place on a certain day at a certain time and I wanted to know where the sun would be. I have it bookmarked and I use it all the time when […]

26 Sep 2017
Special Team

LOOKS

Dr. Jody Serra, owner of the Center for Natural Wellness offers a range of chiropractic services from adjustments for children and adults to special concierge treatment for NFL athletes.  Jody and his team provide different approaches to their various patients based on their individual needs. Like most business owners, Jody recognizes the need to frequently update and refresh his web presence and so scheduled an afternoon to get some new business portraits. We discussed standard, studio-based headshots (which are always a […]

20 Sep 2017

Topped Off in Newark

Newark, NJ continues to grow and expand with the help of Dranoff Properties (dranoffproperties.com) which is building a 22 story luxury apartment complex just across the street from the NJ Performing Arts Center (NJPAC). Dranoff and its PR firm, Evergreen Partners (evergreenpr.com), brought me on to photograph its Topping Off Event held to celebrate reaching the height of 22 stories with the men and women who did the construction and the VIPs who helped make  it happen, including Newark Mayor Ras […]

18 Sep 2017
GOOGLE EARTH

Are you taking advantage of Google Earth?

Google Earth is a powerful program.  It provides a 3 dimensional view of the earth’s surface and is designed to allow users to embed their own data and share it with others on the Google Earth platform.  And it’s free.  You just need to know how to take advantage if it. I find it invaluable for enhancing my photography when there is a spatial component (i.e., when the location of the photos is important).  By incorporating my images in Google […]

15 Sep 2017
HALL OF FAME

Sage Wisdom

Recognize wisdom when you hear it. During the past couple months, I did video interviews of the inductees into the Hunterdon County Chamber of Commerce Foundation Business Hall of Fame.  When you get to talk one-on-one with business leaders who have made a difference in their communities you certainly pick up a lot of wisdom. Nobody tried to give advice or promote themselves. Instead they just spoke from the heart about what they believe and what motivates them. It was […]

14 Sep 2017

Business Hall of Fame Inauguration

­The inaugural event for the Hunterdon County Business Hall of Fame will be held by the Hunterdon County Chamber of Commerce Foundation at the Ryland Inn on Th­ursday, September 14, 2017, at 6:00pm. The Foundation’s mission is to advance the interests of the Hunterdon County business community through business resources, economic & workforce development, leadership development, tourism, philanthropy, and the promotion of civic, educational, cultural and economic interests of the region. The Hunterdon County Business Hall of Fame was established […]

05 Sep 2017
CUSTOME ALLOY

Thriving

As part of the Hunterdon County Chamber of Commerce Foundation Business Hall of Fame project I had the opportunity to video interview Adam Ambielli, one of the owners of Custom Alloy in High Bridge, NJ.  Adam graciously took me on a tour of the plant and allowed me to take photos to go along with the video. This is truly a heavy industry but it isn’t a smoke stack factory.  Custom Alloy shapes and refines metal products for industry, from […]

30 Aug 2017
REVIVAL CONSTRUCTION

Foreground

Revival Construction, a family run construction company based in Flemington, creates beautiful, new, yet rustic houses as well as renovations throughout the region.  It is well known for its quality and people always speak glowingly of working with them. On a recent shoot we wanted to get a few exteriors and I noticed a small patch of wildflowers in a nearby field and  thought about how they would make a great foreground for the shot.  Positioning myself behind them way […]