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Bill’s Blog

19 Oct 2017
TREATMENT PLANT - BILL BROKAW

INDUSTRIAL GRAPHICS

I don’t often think of the visual graphic appeal of sewage treatment plants. Actually, I don’t really think of sewage treatment very often, but recently, when on assignment photographing this facility I couldn’t help but notice its visual elegance. Everything at a treatment plant is designed for a purpose and within this design is a kind of graphic beauty. I always enjoy photographing engineered structures. Especially when the light is awesome.  Ideally, it works as well as it looks.

17 Oct 2017
GEOIMGR.com

GEOTAGGING ONLINE

Geotagging is fairly easy and is required in order to embed a photo on Google Earth. Geotagging is the process of adding latitude/longitude coordinates to the metadata of a photo. Some cameras will geotag automatically when you take a photo. However, this is the location of the camera when the photo was taken, not the the location being photographed. For our project, FRENCHTOWN 150, we are adding custom coordinates to our digital files. This can be done a number of […]

17 Oct 2017
BROKAW PHOTOGRAPHY WORKSHOPS

DIGITAL BASICS WORKSHOP-OCT 21st 9-12:00

“Digital Basics” Oct 21st 9:00 AM – 12:00 PM ($69) This workshop is for those getting starting in the world of digital photography. We will cover the basic concepts of the digital technology, camera settings and guidelines on how to create better photos. The course is taught at a nice, even step by step pace, covering topics thoroughly but without technical jargon. Call or email to register: 908-996-4440    Bill@BrokawPhoto.com TOPICS About your camera: Learn a little about just what a […]

17 Oct 2017
8-MAN CREW PULLING

IS EVERYONE PULLING?

It’s often harder than it looks to coordinate teams, even when everyone is doing the same thing.  Watching a novice crew team row up the river is fun.  It’s not an entirely graceful thing to see, but entertaining. The crew wants to do the right thing. The coxie sees what needs to be done and everyone strives to coordinate. We all have teams of one kind or another.  Some are long lasting, others are fleeting but they all share a […]

16 Oct 2017
GEOTAGGING IN LIGHTROOM

PROCESSING AND GEOTAGGING FOR FRENCHTOWN 150 IN LIGHTROOM

These are the steps for processing your photos in Lightroom.  See “GEOTAGGING ONLINE” post if you do not use Lightroom. You need to: CROP YOUR PHOTO SQUARE GEOTAG IT NAME IT “LOCATION – PHOTOGRAPHER.jpg” RESIZE IT TO 1200×1200 pixels LABEL “LOCATION – PHOTOGRAPHER.” SUBMIT IT The video at the bottom of this post illustrates the steps itemized below. Import the best, most representative photo of your location into Lightroom and then select it to make it active. Switch to the “DEVELOP” […]

15 Oct 2017
FRENCHTOWN ON GOOGLE EARTH

FRENCHTOWN 150 MAPS AND LOCATION LIST

Frenchtown 150 is underway.  This collaborative photo project is a comprehensive visual and on-line spatial representation of Frenchtown, NJ. Here is a link to maps showing the photo locations.  Click to view (if this link does not work for you I can email you the maps): FRENCHTOWN 150 PHOTO LOCATIONS The list of locations and photographers assigned to these location is below.  Email me directly to select a location and get on the list. Participating photographers select specific locations to photograph […]

13 Oct 2017
FRENCHTOWN 150

WE’RE ALL SPATIAL

Everybody is somewhere. (Whether we know where we are is another question.)  For many businesses, it is all about location, location, location.  Where you are matters. When it comes to commercial photography, the images produce often are created to show the feel and character of a business’s location.  This also is true for business communities, like Frenchtown, NJ, that rely on visitors. Digital photography allows us to tag our files with latitude/longitude coordinates and on-line tools, such as Google Earth […]

11 Oct 2017
NJ GUBERNATORIAL DEBATE

NJ GUBERNATORIAL DEBATE

It was an interesting evening at the NJPAC with 2017 New Jersey gubernatorial candidates, Lieutenant Kim Guadagno and Phil Murphy.  The house was packed.  NJPAC is a great venue and was the perfect setting for this event. It was refreshing to see Kim and Phil interact with respect and dignity.  After meeting them and hearing their views I’m not really sure who I would vote for.  Being Governor of NJ is a tough job and both of them seem up […]

10 Oct 2017
HOT IRON

HOT IRON

Steve Sears bends metal.  The hard stuff, … iron. Iron doesn’t want to bend.  It takes prep.  It takes conditioning.  It takes energy.  Steve’s energy. Steve has been bending metal for decades.  He knows what he wants and how to make it happen.  Most people call Steve an artisan. He calls himself, “Steve.”  Bending iron is what he does, and does well.  He doesn’t worry about labels.  We all do what we do, whatever that may be at any given […]

09 Oct 2017

UNDERSTANDING

Dr. Dan Cohen, “Dental Care 4 Kids” understands his patients.    They are less concerned with all the things that adults appreciate about him and are more concerned about how they feel when they visit.  Knowing this, Dr. Dan has created a dental office environment that kids actually  look forward to visiting. From cartoons and game-filled iPads in the waiting room to fun window displays in the hallway Dental Care 4 Kids has a relaxed, stress-free feel.  While the concept […]

06 Oct 2017

APPRECIATION

Road Spaghetti! Traveling to a North Jersey assignment in morning rush hour, with accidents all around certainly make one appreciate GPS. Thank you satellites and all those people who figured out where the heck I am going and how to get there.   One wrong move and I would have ended up twirled and twisted and driving the wrong way looking for a U-turn. It feels good to appreciate.

05 Oct 2017
ABUNDANCE

ABUNDANCE

It’s a bumper year for nuts (acorns and hickories, too.).  The trees are fruitful (or maybe I should say nutfull) and there is an abundance on the forest floor.  The squirrels and chipmunks will feast. Abundance is a funny thing.  Sometimes it just comes to us, especially when we’re receptive. I hope you are feasting!  

03 Oct 2017
JOSHUA KATES LCSW

KNOWING YOU DON’T KNOW

I had a great session with a psychotherapist, recently.  A photo session, that is. Josh Kates (http://www.joshkates.com/) has been helping people regain their balance for over twenty-five years and is still active and eager to help people be who they truly want to be.  It’s an art. Josh wanted to update his headshot and reached out to me to do this for him.  For professionals like Josh, he ‘is’ his product and a good headshot is important.  We talked about […]

01 Oct 2017
FALL FAMILY PHOTOS

FALL FAMILY PHOTOS

Fall is definitely prime time for getting outdoor family photos.  The air is crisp, people are feeling good and the colors are beautiful. My favorite locations for outdoor family photos are just short walks from my studio here in Frenchtown.  Sometimes we head down to the river and other times we head over to the park where the photo above was taken.  Sundays are perfect for family photo sessions.  It’s when we can all relax, take our time and enjoy ourselves. […]

01 Oct 2017
NEWARK SKYLINE SEPT 2017

SELLING THE EXPERIENCE

Are you selling features or an experience? I think we all know that our clients want a positive experience from what offer, whether it’s a product or a service. Dranoff Properties is building a high rise, luxury apartment complex just across from NJ Performing Arts Center in Newark with no shortage of features.  It knows how important quality features are to people and it also knows that people want a quality living experience. It is a little early in the […]

29 Sep 2017

HABITAT FOR HUMANITY

Habitat for Humanity of Raritan Valley held a wonderful fundraising gala at Basking Ridge Country Club that was well attended and raised much needed funds for people in this area and around the country needing affordable housing. Senator Kip Bateman speaking on behalf of his firm, DiFrancesco, Bateman, Kunzman, Davis, Lehrer & Flaum, P.C., accepted an award its hours and hours of work benefiting the Raritan Valley branch. Habitat for Humanity of Raritan Valley is a great organization and well respected.  […]

28 Sep 2017
PHOTOGRAPHERS EPHEMERIS

SUNRISE-SUNSET

I wanted to share this great website, called the Photographers Ephemeris.  It easily shows you the position of the sun and moon any time of day for any day of the year.  I discovered this site years ago when a client wanted to take a photo at a certain place on a certain day at a certain time and I wanted to know where the sun would be. I have it bookmarked and I use it all the time when […]

27 Sep 2017
LOCATION HEADSHOT STUDIO

Picture Day at Crown Plaza, Princeton

If you’ve ever been part of a corporate headshot shoot (either as a photographer or a “head”) then this probably looks familiar.  Instant studio in a vacant meeting room. When people come by for their headshot, a lot of them tell me they hate having their picture taken.  That’s entirely reasonable and understandable but it don’t bother me none.   It’s actually a lot more fun that they expect.  Plus I’m pretty efficient so it doesn’t hurt too long. Meetings and […]

26 Sep 2017
BROKAW PHOTOGRAPHY WORKSHOPS

FALL PHOTO WORKSHOPS 2017

Brokaw Photography is pleased to offer a series of thoroughly enjoyable Saturday morning beginner to advanced photo workshops at its studio in Frenchtown NJ,  plus an exciting B&W street photography excursion to New York City. Scroll to bottom to register.   October 21 – 9:00 to Noon  – DIGITAL BASICS $69 Learn how your camera works and the simple techniques for getting the most out of it. Bring your camera for one-on-one instructions.  Also includes best practices for managing your photos […]

26 Sep 2017
Special Team

LOOKS

Dr. Jody Serra, owner of the Center for Natural Wellness offers a range of chiropractic services from adjustments for children and adults to special concierge treatment for NFL athletes.  Jody and his team provide different approaches to their various patients based on their individual needs. Like most business owners, Jody recognizes the need to frequently update and refresh his web presence and so scheduled an afternoon to get some new business portraits. We discussed standard, studio-based headshots (which are always a […]

25 Sep 2017
LEADERSHIP HUNTERDON CLASS OF 2018

LEADERSHIP HUNTERDON 2018

Every year I enjoy photographing the newest class of the Leadership Hunterdon program. Leadership Hunterdon was launched back in 2011 with the vision to “transform people to become trustees of our communities, to become leadership resources and work for the betterment of Hunterdon County.” These people, already leaders, will spend the next nine months not only working in their full time jobs but also attending classes and workshops, visiting companies and organizations throughout the County and crafting a white paper […]

24 Sep 2017
Cressent Moon

Waxing Croissant

Who doesn’t love the crescent moon?

22 Sep 2017

Equinox 2017

Happy Equinox. About equal day and night today as we continue to spiral and dance with the sun through the cosmos. (Maybe I’ll build a circle of stones to mark these events.  I wonder if anyone ever thought of doing that.)    

20 Sep 2017

Topped Off in Newark

Newark, NJ continues to grow and expand with the help of Dranoff Properties (dranoffproperties.com) which is building a 22 story luxury apartment complex just across the street from the NJ Performing Arts Center (NJPAC). Dranoff and its PR firm, Evergreen Partners (evergreenpr.com), brought me on to photograph its Topping Off Event held to celebrate reaching the height of 22 stories with the men and women who did the construction and the VIPs who helped make  it happen, including Newark Mayor Ras […]

19 Sep 2017
Gourds

Is it a gourd or a feeling?

What’s for sale here? On the surface, it’s a funky looking squash.  Taken just a little deeper, it’s a decoration, a feeling of fall, a memory of Thanksgiving dinners, leaves blowing across the lawn, crisp cool air … A pretty good bargain for a few bits. What are you selling?  

18 Sep 2017
GOOGLE EARTH

Are you taking advantage of Google Earth?

Google Earth is a powerful program.  It provides a 3 dimensional view of the earth’s surface and is designed to allow users to embed their own data and share it with others on the Google Earth platform.  And it’s free.  You just need to know how to take advantage if it. I find it invaluable for enhancing my photography when there is a spatial component (i.e., when the location of the photos is important).  By incorporating my images in Google […]

15 Sep 2017
HALL OF FAME

Sage Wisdom

Recognize wisdom when you hear it. During the past couple months, I did video interviews of the inductees into the Hunterdon County Chamber of Commerce Foundation Business Hall of Fame.  When you get to talk one-on-one with business leaders who have made a difference in their communities you certainly pick up a lot of wisdom. Nobody tried to give advice or promote themselves. Instead they just spoke from the heart about what they believe and what motivates them. It was […]

14 Sep 2017

Business Hall of Fame Inauguration

­The inaugural event for the Hunterdon County Business Hall of Fame will be held by the Hunterdon County Chamber of Commerce Foundation at the Ryland Inn on Th­ursday, September 14, 2017, at 6:00pm. The Foundation’s mission is to advance the interests of the Hunterdon County business community through business resources, economic & workforce development, leadership development, tourism, philanthropy, and the promotion of civic, educational, cultural and economic interests of the region. The Hunterdon County Business Hall of Fame was established […]

13 Sep 2017
MONKEYS

Seeing monkeys do …

Monkey see, monkey do?  Maybe not such bad advice, depending on what the monkeys are doing.  

12 Sep 2017
CICADA

CICADA

I came across this guy during a walk this weekend and boy, did he look exhausted.  After 17 years underground you get one big chance to party.  That must be why they are always singing. Summertime is the right time if you are a cicada but there is no encore, no second chance.  You hatch, you prep, you play and then … well, we try not to think about that, but at least you don’t have to worry about your […]

11 Sep 2017
GREEN POWER GLASSES

Ready for Monday?

Harry starts every week with total focus.  Of course, he has his krypton glasses to give him an advantage. It’s his super power (and for sale for only $9.95 at the Fireman’s Carnival). I don’t have a set of krypton glasses (yet) but I have a nice hot cup of coffee and am eager to dive into the week.  I believe I can focus as well as Harry. I start with short bursts.  I figure that if I put all […]

08 Sep 2017
STEPS

Steps to Candid Photography

When you think about it, there are a lot of steps to just about everything.  The most immediate task may be pretty straight forward, but chances are there are a lot of steps leading up to it. Candid photography seems simple enough.  In many ways it is, just point and shoot. Sometimes that works just fine, but not often.  Candids are uncontrolled,  As a photographer you can’t pose your subject, because then it’s not candid.  But you can control how […]

06 Sep 2017
BOULDERING

Climbing

Sometimes it’s a bare-knuckle climb to the top, one finger grip at a time.

05 Sep 2017
CUSTOME ALLOY

Thriving

As part of the Hunterdon County Chamber of Commerce Foundation Business Hall of Fame project I had the opportunity to video interview Adam Ambielli, one of the owners of Custom Alloy in High Bridge, NJ.  Adam graciously took me on a tour of the plant and allowed me to take photos to go along with the video. This is truly a heavy industry but it isn’t a smoke stack factory.  Custom Alloy shapes and refines metal products for industry, from […]

04 Sep 2017
ECOLOGY FLAG

Envision-Plan-Implement

Frenchtown enjoyed two simultaneous events Labor Day Weekend that perfectly exemplified the envision-plan-implement process. A local art and performance venue, Art Yard, provided a street parade of colorfully dressed bird people, while the Frenchtown Business and Professional Association held its Riverfest event, celebrating the town, the arts and the river.  Both were a vision of the organizers who planned and implemented their events flawlessly and with joy exhibiting the perfect model for any business.   Think it, plan it, do […]

31 Aug 2017
MICHAEL FLOOD - Trooper Tuber

Trooper Tuber

Often it’s the simplest images that can be the most memorable and most fun.  Frequently though, it takes a higher level of skill, thought and imagination to create that simple image.  Think Apple.  Its advertisements are always clean, simple and effective.  That doesn’t happen by accident. The image shown above by Michael Flood, is one of the 63 images that make up the Summer on the Delaware project on display in my studio this weekend.  Michael is a craftsman, an […]

30 Aug 2017
REVIVAL CONSTRUCTION

Foreground

Revival Construction, a family run construction company based in Flemington, creates beautiful, new, yet rustic houses as well as renovations throughout the region.  It is well known for its quality and people always speak glowingly of working with them. On a recent shoot we wanted to get a few exteriors and I noticed a small patch of wildflowers in a nearby field and  thought about how they would make a great foreground for the shot.  Positioning myself behind them way […]

30 Aug 2017
Climb

Climb

I came across a group of young athletes early in the morning making their way up a five mile hill.  Although near the top of the hill every one of them was still running,  pushing their limit to the top. It occurred to me that climbing never really ends.  Sometimes it levels off a bit and the type of climbing we do will vary but it’s always forward and upward.  Can’t fight it, might as well embrace it.  Every hill […]

28 Aug 2017
First Light

Collaboration

When we collaborate, we grow. Naturally, there is collaboration between our businesses and our clients, as well as between ourselves and our suppliers.  Collaboration between peers also has its rewards.  We may not want to give our competition a boost or lose our edge but there are ways to collaborate where we all come out ahead. My schtick is organizing and producing photo projects with other photographers.  My latest collaborative project, Summer on the Delaware, will be on display in […]

25 Aug 2017
CHECK OUT AT SHOP RITE

Underestimating and Under Appreciating

As part of a video for the Hunterdon County of Chamber Foundation I had the opportunity to do an interview with Joe Colalillo of Shop Rite, one of the inductees for the Foundation’s Hall of Fame.  Joe is well known and loved throughout the county for all he does to support  the community in many, many ways. I’m a regular shopper at Shop Rite and always knew how hard everyone works but I think I underestimated and maybe under appreciated […]

24 Aug 2017
EGG COMPETITION

Country Fair

We’re only a frog’s hop from New York out here on the West Coast of New Jersey but we still got ourselves an annual country fair where eggs compete, Old Glory hangs over the exhaust pipes of farm tractors and girls take their cows for a walk.  See you on the midway after I fill up on kettle corn and pick up a nice big bone for my dog.        

23 Aug 2017
TAKING AIM

Taking Aim

In the beginning when we first begin learning to shoot straight, there were those in the background keeping a watchful eye and making sure we weren’t aiming at our foot. Ideally, mentoring and guiding never really end in the business world, whether we are the eager student or the wise observer in the background.  

22 Aug 2017
OMG

“OMG” – Three little letters that mean a lot.  

“OMG. So happy thanks so much.”  When you finish a job and read these words, you can feel satisfied you’ve served your client well.  Having recently received such an email, I’m happy as a peach and also well aware one should never rest on one’s laurels. Satisfying a client is more than the final product.  It is the whole process that leads you there, from the first phone call to the deliverable and everything in between.  It is an ongoing […]

21 Aug 2017
NIGHT SKY

Ready for the Eclipse?

Here comes the moon.  Standing in front of the sun and casting us into darkness in the middle of the day. OK, so maybe it won’t get this dark, but it will be the biggest shortest show of the year.

18 Aug 2017
SHARED VISION

Shared Vision

I talk to a lot of business people and I know how much everyone cares about the services and products they provide.  This is their vision.  Their clients and customers also have a vision.  They want products and services that satisfy them.  When we share our visions with other people’s visions, that’s when magic happens. We all have visions for ourselves and for our businesses.  Visions are what we want to see happen.  We want to grow, we want to […]

17 Aug 2017
SHOWROOM

SHOWROOM

Is it “showroom,”  “show room,” or “show showroom?” In this case I think I’ll settle on “show showroom.”  Photography of interiors is all about showing rooms.  In this case, it’s a showroom for a contractor.  Showrooms always make for great photos as they are designed to be seen.  Of course, interior photos are not by any means limited to showrooms.  Good photos are excellent anytime you want to express what it feels like to be in a space.  It may […]

16 Aug 2017
RAINBOW CATERPILLAR

Innovating

You never know what you will see when on assignment.  At first I thought I discovered a new species, a rainbow caterpillar.  After consulting numerous taxonomic books  realized that what I had actually found  was Girlscoutis innovatum (common name, “clever Girl Scouts”) What do you do when you get rained on?  Innovate!

15 Aug 2017
TEAM PHOTO

Value Your Team

A company is a team of people working together.  The question is, “What are they working for?” Every business owner would love knowing his or her team is working for the growth and enhancement of the company.  Everyone has a position and a strategic role to play, whether it’s the bat boy or the captain. Sometimes owners get caught up in the demands of running the business and aren’t able to express their gratitude as much as they would like. […]

14 Aug 2017
Focus

Focus

Each August the pilgrims pass through Frenchtown on their way to the American Czestochowa in Doylestown, PA.  They start in Great Meadows, make their way across NJ and into PA.  They cross the Delaware via the Frenchtown/Uhlerstown bridge, a narrow, steel truss bridge maintained by the Delaware River Joint Toll Bridge Commission (DRJTBC).   The DRJTBC loves images of its bridges being used and often give me the heads up when events like this are happening so I can get some […]

11 Aug 2017
Coffee time

It’s Friday

It’s Friday.  It’s August. It’s still summer. The boss is on vacation…. Have another mug of coffee.

09 Aug 2017
Zip Lining

Going to Camp

For some reason it always seem like I’m climbing ladders (or trees or fences or buildings) to get a little higher perspective on a shot.  This was the perfect angle to get some zip-line photos for the Girl Scouts Heart of New Jersey (GSHNJ) at Camp DeWitt.  We didn’t have any trouble getting volunteers for this activity, one the kids’ favorites. Shooting the camp activities for GSHNJ was fun and almost made me wish I was at camp myself.  There […]

09 Aug 2017
GEARS

In Gear

While on assignment shooting footage and stills at the Historic Red Mill in Clinton, NJ, I couldn’t help but marvel at the quality of craftsmanship and durability of the old iron gears.  They operated for decades, endlessly turning in sync and enduring year after year.  They was made right good! It got me thinking about the word “gear” and how it can have such a positive connotation.  There is nothing like having good gear, gearing up, getting into gear and […]

08 Aug 2017
Hunterdon County Freeholders' Meeting Room Photo by Bill Brokaw

The Long Tail (revisited)

Stuff we do today will reverberate in our future. Back in 2004 Chris Anderson coined the phrase, The Long Tail, to describe how some products sell in small quantities over a long, long time outdoing big sellers that come and go. Like many business concepts, this one entered my brain, fermented, digested and morphed into a completely different interpretation from what it really means.  (That’s OK, it’s my brain.) I like to think of the long tail as a long term […]

07 Aug 2017
FOREST MUSHROOM

Is Your Business LIke a Mushroom?

Mushrooms are funny organisms.  Most of the time they are invisible to us growing networks of mycelium below the ground, out of site. It’s these networks that collect the nutrients and are the foundation  of the plant.  Mycelium are often symbiotic meaning they may both benefit their environments as well as derive benefits. When conditions are ripe, they can suddenly burst forth in full fruit.  But the fruiting is temporary.  It’s the foundation that persist to fruit another day.

04 Aug 2017
Dating Site Photos

Dating Site Photos

Sometimes, I get to do personal photos for people to use for their dating site profiles.  Having these photos done well is certainly not a bad idea.  I love creating images that express people in a positive light. I’ve browsed dating sites myself (just researching, of course) and many of the photos I’ve seen are pretty awful (and some are just plain scary).  I’ve been tempted to send a message with photo tips, but figure that would just be insulting. […]

03 Aug 2017
Riverfest Vikings

BRANDING

Branding an event is as important as branding your business.  What’s it all about?  How do you get people to attend?  By having fun. Every year, Frenchtown NJ, a Delaware River town and my home base, has an end of summer event call Riverfest.  It is fun but was never especially distinctive.  Two years ago some guys started dressing up like Vikings and created an event within the event called the Paper Boat Races.  Kids make paper boats, drift them […]

02 Aug 2017
Author Headshot

Window Light for Headshots

I love light.  Soft light, natural light, bright light, dim light, light bulb light, strobe light, lightning bug light, moon light, moon shine, light beer, lightning light, and on and on ….  It’s either because I’m a photographer or I’m a photographer because I love light. Window light is one of my favorite types of light and a great simple option for anyone who needs to create a headshot of someone, whether it’s an employee, a personal relationship or a […]

01 Aug 2017
Group Photography

Cool Group Shots

Shooting groups is an art in itself.  Imagine corralling 5, 10, 20 or more people, balancing the arrangement, getting the light just right and having everyone look like they are happy.  Ya gotta love it. It’s also fun to try to tweak things a little and reach for a more relaxed shot.  The team at Princeton Wealth Advisors, Raymond James were wonderfully accommodating and patient as we work on shots for its national magazine.  After a bunch of great traditional […]

31 Jul 2017
Office Viking

I Love Mondays

Mondays are always invigorating, especially after a great weekend.  But I confess, I don’t mind not working in an office and having to face a supervisor inspired to motivate me.

28 Jul 2017
Commercial Real Estate Photography

Commercial Real Estate

Large open interior areas can be tricky to photograph.  In fact, any interior area with large windows can be difficult.  No matter what time of day or night there are very, very few moments when the outside light matches in the inside light. In some cases this can be solved by adding light (e.g. big flash units).  But sometimes, especially when it is a large open area, like the commercial space pictured above, there is no place to put the […]

27 Jul 2017
Minal Sampat, Growth Management Marketingg

Watch what you say!

Headshots can be fun.  All it takes is some imagination and a willingness to experiment and be playful. Minal Sampat, founder and CEO of Growth Management Marketing is a master at this.  We spent an afternoon in the studio creating a wonderful collection of headshots with a wide range of applications for her business including this shot to promote her podcast.  We had a great time and got great shots.  This one is my favorite. You can see more the photos […]

26 Jul 2017
Environmental Headshot

Interesting Headshots

Headshots are, of course, a staple of business.  People expect to see a current version and get a sense of who you are.  Headshots are typically done in a studio, which certainly works well, but may sometimes be a little less original than the person being photographed.  Your headshot should do you justice! Studio style headshots are great when large teams of people need to be photographed and consistency is important.  They can be done more quickly and efficiently when […]

25 Jul 2017
Expectation

Expectation

There are many times when we have a full plate in front of us and yet know there is even more to come.  Expectations keep us motivated.

24 Jul 2017
Chanterelles photographed by Bill Brokaw

Wild Mushrooms

April showers bring May flowers and July showers bring “chanterelles” a delectable, edible wild mushroom.  These lovely specimens were found growing happily deep in the woods in eastern PA. It was a rainy weekend in the northeast and likely put a damp damper on many outdoor summer activities, but the forests love it.  Rain brings growth.  The next time my parade gets rained on I’ll have to remind myself to be on the lookout for growth.

22 Jul 2017
Dogfish

Size Limit

What is the size limit for Delaware dogfish?

22 Jul 2017

Street Photography

Sometimes you just have to take the plunge and get your feet wet (up to your armpits).  Summer is a great time to be on the Delaware.  No tubes or canoes required.  Just jump in.

21 Jul 2017
Summer Fun

Summer Swelter, Embrace It!

It’s the peak of summer and time for many to hibernate inside in the AC and literally “chill.”  Not really a bad ideal, staying comfortable, but what the heck, it’s summer, might as well embrace it. I can’t claim to be happy and cheerful in all temperatures but I’m a North American mammal so I’m adaptable by nature.  (At least that’s what I keep telling myself.)  I love documenting what is, when it is, and I’m likely to be out […]

20 Jul 2017

Shokunin

A few years ago I was lucky to discover the documentary, “Jiro Dreams of Sushi” and have since watched it over and over.  It is masterfully done. Jiro (now 92) is the world’s finest sushi chef.  His restaurant (Sukiyabashi Jiro) only has 10 counter seats and a meal is priced at 30,000 yen ($300), no appetizers, no drinks (except tea), just 20 pieces of sushi, hand-prepared by Jiro. You need to make reservations about a year in advance.  Jiro’s sushi is […]

19 Jul 2017

Exploring the Waters

The Delaware River is not exactly known for its coral reefs and sunken treasure ships, but if you don’t look how can you be sure?

18 Jul 2017

Street Photography

Local events like festivals, parades, fairs etc. are especially great for practicing street photography.  There is a lot going, people are having fun and no one seems to mind being photographed.  It is all part of the day. Most street photography I see seems to be in cities, where there are a lot of people, but my studio is in a small town.  I am in Frenchtown, on the west coast of NJ nestled on the banks of the mighty […]

17 Jul 2017

The lesson of the white chicory

Creating macro botanical images for scientific stock is one of my specialites.  I have a background as an ecologist and enjoy being out photographing wild species  for textbooks and scientific publications. Last week I came across a rare white chicory specimen growing along the roadside.  I immediately made plans to return with my gear to document it. Chicory is a lazy flower.  Like a teenager it doesn’t get up until way past sunrise and if it’s cloudy or rainy, forget it. […]

14 Jul 2017

There is No Fun Like Work

If you’ve followed your gut when choosing your career path then the joy really is in the doing. I’ve heard critiques about people describing themselves by what they do. “Nay, nay” they say, “You aren’t your job.” Well, I say maybe I am! I’m proud and delighted to say “Je suis photographe!” I didn’t stumble accidentally into being a photographer and I’ll bet you didn’t wander aimlessly into your career, either.  When we’ve consciously chosen our paths and pursued them, then […]

13 Jul 2017

Power Portraits

Executive portraits can be more than a nice PR photo showing great dental work.  They can be an expression of what it means to run a company.  Sometimes this takes a little extra time and creative vision but the extra effort can deliver a more compelling image. Being an executive ain’t easy (just ask one). It takes focus, knowledge, skill and the ability to direct and coordinate people.  There is more to it than sitting at a desk.  

12 Jul 2017
Google Views Of Brokaw Photography Photos

Getting your business viewed

  One of my business segments is being a certified Google Trusted photographer, trained and authorized to create virtual tours and publish them on the Google platform. As part of this program I also create and publish standard images of businesses, primarily architectural and product-oriented photos. Periodically, Google gives me an update on how well my photos of my clients’ businesses are doing. I am always delighted to learn how many times they are viewed. The number of views per business range, of […]

11 Jul 2017

Photo Ops For Business

There are photo opportunities all around us, every day,  unlimited ways we can market ourselves visually.  This is the heart of social media marketing. The challenge is that we are used to seeing our world as we see it.  The normal is the norm, nothing special.  If it feels and looks normal to us it is hard to make it interesting to others. That is why we enjoy taking photos when we travel.  It’s new and exciting and fun to […]

10 Jul 2017

Lifestyle photography

We all love candids, good candids of our friends and family having fun, being engrossed in what they are doing.  These kinds of candids have a natural, energetic feel, especially if the subject is feeling natural and energetic.  They make us feel good. Good business photos can evoke this energetic feeling too, but it is more of a challenge to create these images, to create images that have a natural candid feel, but it is entirely doable.   After all, […]

09 Jul 2017
A real street photograph

Street Photography

Street photography is very popular, pretty much always has been since folks like Henri Cartier-Bresson started snapping at people with 35 mm cameras.  It takes an eye, timing and some courage to photograph people you don’t know. But is it really street photography? Pavement pictures? Also when is it road photography or highway photography?  I think we have a boatload of new genre to explore.

07 Jul 2017

Photo Exhibit

Photography is about vision.  The stronger the vision, the better the photo. I often open my studio to be used as a gallery for other photographers.  We all have different visions and it is gratifying to collaborate. During July 15th & 16th 2017 I am hosting an exhibition featuring 12 photographers (myself included!).  I’ve given the show a French flavor to coincide with Frenchtown’s Bastille day celebration.  The poster is French but the photographers are American. Businesses throughout the town […]

05 Jul 2017

Coming up for Air

A refreshing swim is, well, refreshing.  A vigorous swim is invigorating.  Diving in headfirst is exciting and sometimes courageous and it is always a relief to come up for air. Being a commercial photographer is exhilarating and sometimes demanding, so it is fun to get out sometimes for a little photojournalism style photos of people enjoying themselves.

04 Jul 2017

Joy of Photography

The world population is now at about 7.5 billion and I’m guessing about 7.4 billion of us like to take pictures. It’s just a rough guess but rarely have I met anyone who doesn’t take at least a little pleasure in snapping a photo of something interesting and then seeing how it comes out. Subjects range from pets & family to surreal settings but the feeling is universal (it’s kinda fun). My hunch is that it’s neurological. Taking a photo […]

19 Apr 2017

Workshop Information 2017

BROKAW PHOTOGRAPHY SUMMER WORKSHOPS 2017 Bill Brokaw brings over 40 years of photography experience and love of teaching  to his workshops with are taught in his airy, spacious studio in Frenchtown, NJ. Course material is thorough and students are encouraged to bring their questions, issues and examples of their work for review and kind, honest, constructive criticism. “How to Start and Run a Home Photography Business” August 19 – 9:00 – 3:00 PM Photography can be a self-funded hobby as well […]